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Friday, March 30, 2012

रेडियो सीलोन की 61 वीं सालगिरह पर अतुल का विशेष लेख


आज रेडियो सीलोन की 61 वीं सालगिर‍ह है। श्रीलंका ब्रॉडकास्टिंग कॉरपोरेशन के विदेश विभाग ने भारतीय रेडियो की दुनिया में भी क्रांति लाई। कहीं ना कहीं इसकी कामयाबी विविध-भारती की स्‍थापना की वजह भी बनी। दुनिया के इस बेहद लोकप्रिय रेडियो-स्‍टेशन की चमक आज पहले जैसी नहीं रही। अतुल ने अपने ब्लॉग
bollywood,binaca geetmala,humour etc पर ये लेख सन 2008 में लिखा था। जिसे रेडियोनामा पर अंग्रेज़ी में ही साभार प्रस्‍तुत किया जा रहा है। अतुल रेडियो और संगीत पर लेखन के लिए जाने जाते हैं और उनके काम को आप उनके ब्‍लॉग की लिंक पर जाकर पढ़ सकते हैं।


Ceylon, as Sri Lanka was called till 1970 tended to emulate India in many fields. For example it got Independance just after India. They too had a political dynasty ruling Sri Lanka just like India.Their lady PM imposed emergency in their country in 1970s just after the Indian lady PM did, and then revoked it,just after her Indian counterpart did,and ended up losing the general elections just like her Indian counterpart.
But there was one field in which Ceylon stole a march over India.It was in the field of radio broadcasting, where they did not look up to India.Good that they did not seek to emulate India in this field, because what the Indian I & B minister did to their government broadcaster ( he banned film music from being played in akashwani),if emulated, would have killed Radio Ceylon's Hindi service for ever. Instead, Radio Ceylon saw the marketing potential of playing the latest Bollywood filmy songs in their Hindi overseas service, and the rest, as they say, is glorious history.

Ceylon as a country was just as resource starved as India during 1940s and 50s, but they made good use of their resources, at least in the field of radio broadcasting. They got some good radio transmitters for free from the British troops stationed in Sri Lanka who left their equipments behind when the WW II was over. Radio Ceylon used these equipments to set up Radio Ceylon's overseas service, viz English service and Hindi service.


Soon, they saw the potential of playing Bollywood filmy songs in their Hindi service. They signed up announcers from India who came to Colombo and would broadcast from the radio Ceylon studio there. The earliest announcers that joined them included one person called Balraj Dutt, who would later on go on to become a big Bollywood star under the name Sunil Dutt.
Ameen Sayani became the most famous name associated with Radio Ceylon. But in reality, he was not an employee of Radio Ceylon. He was a freelancer who worked for sponsors like Binaca.Ameen Sayani was based in Bombay and there he recorded sponsored programmes viz Binaca geetmala etc and their tapes were then flown to Colombo for broadcast. The inhouse announcers on the other hand were based at Colombo, and they were employees of Radio Ceylon.

Initially, the in house programmes of Radio Ceylon were nowhere near as impressive as their sponsored programmes.There were quite a few good quality sponsored programmes, but Binaca geetmala ended up as the most famous and the longest running sponsored programme of them all.
It was Vijay Kishore Dubey, recruited in 1954, who was entrusted with the job of improving the format of radio Ceylon's in house programmes. And what we grew up listening to in 1960s was a result of Mr Dubey's efforts. Dubey's efforts in revamping radio Ceylon were akin to Pt narendra Sharma's efforts in creating Vividh Bharati from scratch a couple of years later. While Pt Sharma, a respected man in Bollywood circles had the backing of Indian I & B ministry and the support of Indian film industry, Vijay Kumar Dubey did not have these luxuries. While Pt Narendra Sharma entrusted the job of creating signature tunes of various Vividh Bharati programmes to well known music directors like Anil Biswas, Dubey used readymade filmy tunes as the signature tunes for radio Ceylon's programmes. For instance, "Dastaan" movie's tune served as the signature tune for aaphi ke geet programme.

Another lasting contribution that Vijay Kishore Dubey made in programming was to make it compulsory to have a Sehgal song as the last song in the "purani filmo ke geet" programme just before 8 AM.
Vijay Kishore Dubey left Radio Ceylon in 1956 and he groomed Shiv Kumar Saroj to take his place. Other announcers who joined Radio Ceylon Hindi service included names like Manohar Mahajan, Dalbir Singh Parmar, VijayLaxmi etc. I do not remember who was the announcer ( may be Parmar) who tried to coin new Hindi words for standard English words. For instance, he would say "laghu tarang" for short wave, but gave up using this term when his enthusiasm did not rub off on the audience.

Like Akashwani, Radio Ceylon too functioned in three shifts. The morning shift started at 7 AM in the earlier days, but later it was made 6 AM. The first programme would be instrumental music of Bollywood songs,followed by filmy bhajans. then songs from one movie would be played in the "Ek hi film ke geet" programme from 7:15 to 7:30. 7:30 to 8 AM was for "purani filmon ke geet".The slot from 8 AM to 9 AM was for the farmaishi programme called "aap hi ke geet". This programme made places like Jhumri talaiya, Ganj Basoda,Akola, Nanded etc famous. In fact an entire article can be written on these places, and I intend to write one in the coming days. So keep watching this space.

9 AM to 9 :30 AM was the time when programmes like songs from one artist,or quawwali, or ghazals etc were played on different days of the week. 9:30 to 10 AM was the least popular one when classical music was played. It was also the time when school kids would be leaving for their schools.It may be difficult to imagine it today, but those days schools would start at 10 AM, not 8 AM as is the case these days.
When Vividh Bharati started in 1957, they not only had song based programmes, they also had news, which they relayed from the Delhi station of Akashwani.Radio Ceylon too decided to have atleast one news, but they did not have the resources to have dedicated staff for this Hindi news. So they hit upon a novel idea.The first sabha ( that is how BBC hindi service described it) of BBC Hindi service began at 6 AM and ended with a 8 minutes long news beginning at 6:20 AM. Radio Ceylon Hindi service started relaying this Hindi news. I am not aware if Radio Ceylon had taken any permission from BBC to do so, but I will not be surprised if it was done without informing BBC.Those were the days when terms like intellectual property, broadcasting rights etc were not yet coined.

This was a very good idea for Radio Ceylon because BBC was regarded very highly for its unbiased reporting and professionalism, unlike Akashwani news which was mainly government propaganda. Also, this 6:20 Hindi news was the earliest Hindi news in any radio stations that one could tune into.It was through one such BBC news relayed by Radio Ceylon that I came to know that India had beaten West Indies at Port of Spain in 1976 chasing over 400 runs in the last innings for a world record beating victory.
The afternoon programme of Radio Ceylon, which started at 12 O' Clock was not really any great shakes. This could be because most of their potential audience at that time were busy in their jobs. I do not remember whether this afternoon slot had anything for house wives. I vaguely remember that there was a programme in the afternoon where only female listeners were supposed to send their farmaishes. But I could be wrong.This programme ended at 3 or 3:30 PM, I am not sure.

The evening programme was prime time programme.It began tamely enough from 6 PM till 8 PM. It was from 8 PM onwards that sponsored programmes if any, were broadcast. There may have been sponsored programmes of 30 minutes durations on some of the week days. Wednesday was of course booked for the one hour sponsored programme Binaca geetmala. It was on this day that small time advertisers began to have 15 minutes sponsored programmes from 7:45 to 8 PM, hoping to cash in on the fact that most radio listeners had tuned in to Binaca geetmala at that time. This programme too needs a separate article, and I will come up with one article dedicated on Binaca geetmala.

Sunday was the day when there was no break between morning programme and afternoon programme and the programme that began at 6 AM would extend well into the afternoon. This day,sponsored programmes would be presented right from 8 AM onwards. The "aap hi ke geet " programme on sunday was presented at 1 PM, by which time there may not have been too much enthusiasm left among listeners.
Sunday sponsored programmes included programmes like "Polydor Sangeet Dhara" at 9 AM, presented by an announcer with a clipped voice and with a signature tune that went "tip tip tip tip, like a horse running on a canter."Tabassum ke chutkule" was at 10 AM ( or was it 10:30) where Tabassum would read out her stale jokes to Ameen Sayani. Once,Ameen Sayani actually complained that her jokes were stale. The quality of jokes definitely improved from the next episode, but she reverted back to type after a few weeks.
If I recall correctly then a slot was purchased by a Christian missionary oganisation too who would present their own sponsored programme at 9:30 and I remember hearing their prayer in Hindi "Vandana karte hain hun".

"S Kumar ka filmy muqadma" was also broadcast on sunday.
Advertisers not only presented their sponsored programmes, but there were small few seconds long ads too, viz the ad of Brylcreem who had signed cricketer Farokh Engineer to endorse them.The sportsweek publishers would give ads for their Urdu newspaper called "Inquilaab". Nowadays of course, both Sportsweek as well as Inquilaab have gone defunct. Ads of new films were played during the "aphi ke geet" and other such popular programmes. For a song lasting 3 minutes,the announcer would read out the list of farmaish senders that consumed more time than the duration of the song.And after every song, there would be ads.
Of course such ads were not played during the duration of a sponsored programme. For example, if S Kumar ka filmi muqadma was being presented, then only S Kumar's ads were played. Ads of movies etc were not given at that time.Producers of new movies also bought 15 minutes slots on sunday to advertise for their movies, and these programmes typically had Ameen Sayani exhorting the listeners to watch these movies by playing songs from these movies.

It is not incorrect to say that Radio Ceylon Hindi service was a musical opium for the masses in India. They were totally sold out on Radio Ceylon, and this state of affairs continued till 1970s when Indian I & B ministry finally decided to allow ads on Vividh Bharati. TV revolution in India in mid 1980s finally sounded the death knell of radio every where, and that included Radio Ceylon ( which was renamed as Sri Lanka Broadcasting Corporation in 1972) too.But it was good, rather great as long as it lasted.

अतुल की मूल पोस्‍ट का लिंक http://squarecutsblog.blogspot.in/2008/07/radio-ceylon-hindi-service-those-were.html?showComment=1333073140757

Square cuts blog से साभार

 

9 comments:

annapurna said...

कई महत्वपूर्ण बाते छूट गई हैं - सीलोन से कभी भी देश भक्ति गीत नही सुनवाए गए. हर विशेष दिन यानि छोटे बड़े त्यौहारों पर भी विशेष फिल्मी गीत प्रसारित होते थे पर देश भक्ति के दो दिन सूने ही रह जाते थे. उन दिनों उपकार का गीत मेरे देश की धरती बेहद लोकप्रिय था, पर सिलोन कभी सुनवा नही सका. सुबह 9:30 से 10 तक विभिन्न कार्यक्रम होते थे जिनमे से भाव गीत शायद शनिवार को प्रसारित होता था जिसमे श्रोता अपनी पसंद के गीत भाव सहित लिख कर भेजते थे, और अनोखे बोल शायद बुधवार को सुनवाया जाता था जिसमे अनोखे बोलो के फिल्मी गीत सुनवाए जाते थे. इस संबंध में मेरे लेख इसी ब्लॉग पर देखे जा सकते हैं. दोपहर के प्रसारण में 12:00 से 12:30 तक बहनों की पसंद में फरमाइशी गीत जिसमे सिर्फ महिलाएं ही फरमाइश भेज सकती थी. 12:30 बजे गैर फिल्मी गीत और ग़ज़ल तथा 1 से 2 बजे तक जाने पहचाने गीत कार्यक्रम जो कुछ पुरानी फिल्मो के गीतों का फरमाइशी कार्यक्रम था.

PIYUSH MEHTA-SURAT said...

एक सुंदर आलेख़ में एक बात दु:ख़ दायी हुई कि विजय किशोर दूबे ने अपने स्थान पर श्री गोपाल शर्माजी को नियूक्त करवाया था और श्री गोपाल शर्माजी का योगदान स्व. दूबेजी की ख़ड़ी की हुई नींव पर मजबूत इमारत बनाना था और उनके साथ रहे थे गोपाल शर्माजीके हमा अवाझी श्री कूमार कान्त और चेतन खेडा । उनमें से कूमार कान्त जी की विदाय के बाअत श्री गोपाल शर्माजी ने ही स्व. शिवकूमार सरोज को नियूक्त करवाया था ।तो इन हस्तीयोँ के नाम गायब देख़ कर अचरज रहा । और प्रायोजित कार्यक्रमोमें स्व. बाल गोविंद श्रीवास्तव, मनमोहन क्रिष्ना (अभिनेता), नक्वी रझवी, मूरली मनोहर स्वरूप, वगैरह आदरपात्र लोग रहे । गोपाल शर्माजीने शुभ: रात्री शब्दसमूह दिया था । रेडियोनामा पर 21-12-2010 की मेरी श्री गोपाल शर्माजी से की गयी मूलाकात के विडीयोझ देख़े और सुने ।
http://radionamaa.blogspot.in/2010/12/blog-post_27.html
पियुष महेता-सुरत ।

Radionama said...

हमें बड़ा दु:ख होता है जब हम इस तरह के कमेंट देखते हैं। एक लेखक बड़ी मेहनत से लेख लिखता है, दूसरा अपने अतयन्त व्यस्त दिनचर्या में से एक विशेष दिन उसे उस लेख को रेडियो प्रेमी मित्रों के लिए उसे ब्लॉग पर ले आता है लेकिन कुछ लोग और खासकर अन्नपूर्णा जी एवं श्री पियुष मेहता उन लेखों में से यह खोजने बैठ जाते हैं कि इसमें क्या- क्या गलतियां लेखक से हुई है।
भई, जब आप इतने रेडियो सिलॉन के प्रेमी हैं तो आप ने इस बारे में ग्रुप पर या अपने पोस्ट पर कुछ लिखा या सूचना दी कि आज रेडियो सिलॉन का जन्मदिन है??? नहीं !!!
लेकिन जब यूनुस खान जी ने लेख लिखा था दोनों लट्ठ लेकर कूद पड़े। उसमें भी पियुष मेहता जी तो एक लेख में कुछ छोटी सी चीजें छूट जाने को दुख:दायी मान रहे हैं,पियुषजी आप ने अपने ब्लॉग पर पोस्ट क्यों नहीं लिखी? आपने आज तक सिर्फ आत्मप्रशंसक पोस्ट्स ही क्यों लिखी? क्यों आपने आज तक फलां-फलां के विवाह, बरसी और जन्मदिन की पोस्ट्स के अलावा कुछ नहीं लिखा।
अन्नपूर्णाजी पोटली गीतों की और साप्ताहिकी से उपर उठ ही नहीं सकी, आप आलोचक मित्रों में इस तरह की ज्ञानवर्धक पोस्ट लिखने की योग्यता है भी? इससे पहले भी श्री वेंकट जी की पोस्ट में भी आप मित्रों का यही रवैया रहा था।
अच्छाईयां आपको आज तक कभी दिखी ही नहीं। आपने आज तक एक आलोचक के रुप में ही कमेंट किए, और कमेंट भी इस कदर के कि उसे कोई समझ ना सके। ऊपर लिखे कमेंट में कितनी गलतियां है।
रेडियोनामा टीम आप से अनुरोध करती है कि आलोचना और अपमान का फर्क समझें, कभी कभार लेखक को प्रोत्साहन रूपी कमेंट भी किया कीजिए, अगर आपसे यह नहीं होता तो आप अपने ब्लॉग पर जो लिखना है लिखें; कमसे कम यहां कूड़ा ना फैलाएं।
एक बात और अगली बार आप अपने कमेंट्स में से हिन्दी/देवनागरी में मात्राओं की गलतियों को सुधारे बिना पोस्ट करेंगे तो उसे बिना चेतावनी दिए ग्रुप और ब्लॉग दोनों ही जगह से मिटा दी जाएगी।
Radionama Team

annapurna said...

अन्नपूर्णाजी पोटली गीतों की और साप्ताहिकी से उपर उठ ही नहीं सकी ..... लगता हैं रेडियोनामा के सदस्य वो सारी पोस्टे भूल गए जो मैंने annpurna, संगीत सरिता, हवामहल, जैसे विविध भारती के कई कार्यक्रमों के नामों को टैग बना कर, सिलोन, और आकाशवाणी हैदराबाद जैसे और भी शीर्षकों में लिखी हैं जिनकी संख्या शायद दो सौ के ऊपर हैं.... आगे इस तरह के वाक्य लिखने से पहले डैश बोर्ड अच्छी तरह देख लीजिए.

अफलातून said...

"एक बात और अगली बार आप अपने कमेंट्स में से हिन्दी/देवनागरी में मात्राओं की गलतियों को सुधारे बिना पोस्ट करेंगे तो उसे बिना चेतावनी दिए ग्रुप और ब्लॉग दोनों ही जगह से मिटा दी जाएगी।" हिन्दीवालों के इस दम्भ ने उसके राष्ट्रभाषा बनने में बाधा खडी की है। रेडियोनामा टीम को यह शुद्धतावादी रवैय्या त्याग देना चाहिए। ऊपर दिए वाक्य में आप लोग कमेंट्स शब्द का प्रयोग करना ही चाहते थे तब उसे'मिटा दिया जाएगा' कहना था।अपनी नीति के अनुरूप यह टीप हटा दीजिए। बेहतर तो यह होगा कि शुद्धतावादी रुख छोडिए। अन्नपूर्णाजी और पियूषजी के रेडियोनामा को योगदान को नकारना क्षुद्रता है।वैसे भी हिन्दी के ब्लॉग में लेख का अनुवाद देने का माद्दा पैदा कीजिए,बेहतर होगा।

Anonymous said...

आहा! आखिर का ही गया आपकी टिप्पणी! बड़े दिन लगा दिए हूजूर ने। बड़ा इंतजार करवाया! हूज़ूर ऐसा ना किया कीजिए, अगर ग्रुप से निकालने- टिप्पणी हटाने की बात हो तो आप जरा जल्दी आ जाया कीहिए जैसा आप नारद के जमाने में किया करते थे।
अच्छा नहीं हटाते पियुषभाई की टिप्पणी! आप ऐसा करिए उसे शुद्ध हिन्दी में लिख दिया कीजिए। आपकी बात भी रह जाएगी और पियुष भाई की भी।
अमृत भाई कड़वा
वड़ोदरा

Anonymous said...

पाँच-छ: साल हो गए अजीबोगरीब पोस्ट्स और टिप्पणिया पढ़ते पढ़ते और उन्हें समझने में माथा खुजाते, अब अगर टीम ने थोड़ी सख्ती दिखाई तो लोग झंडे ले कर आ गए!
साहब! शुद्धतावाद की जिद रखी होती तो पियुषभाई पहले ही दिन बाहर कर दिए गए होते।
और अफलातून जी "आपने मिटा दी जाएगी" शब्द पर इतना ध्यान देने से पहले आपको भी "ब्लॉग" शब्द की बजाय कोई और शब्द मसलन "चिट्ठा" का प्रयोग करना चाहिए।
ऊपर की टिप्प्णी में एक मात्रा की छोटी सी गलती ही हुई है ना कि पियुष भाई की तरह पूरी की पूरी टिप्पणी और पोस्ट में मात्रा की गलतियां!

Anonymous said...

माफ़ करना भाई लोगों,
उपर की टिप्पणी में आखिर आ ही गई आपकी टिप्पणी! की बजाय आखिर का ही गया आपकी टिप्पणी! लिख दिया।
अमृत भाई कड़वा
वड़ोदरा

Aflatoon said...

अनामभाई उर्फ़ अमृतभाई , मैं ने शुद्धतावादी रुख छोड़ने की गुजारिश की है,न कि बनने की |

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